Jaen Jumah
Jaen Jumah
Create a unique visual identity for Balinese restaurant based in Melbourne
Project Type
Complete Brand and Visual Identity
Role
Visual Designer
Year
2024

Overview
Jaen Jumah is a culinary brand positioned as a cultural ambassador for Balinese cuisine and lifestyle based in Melbourne, Australia. Its core mission is to bridge the gap between traditional Balinese flavors and the global palate, elevating heritage recipes for a contemporary international audience. Anchored by four pillars—Authenticity, Community, Sustainability, and Tradition—the brand goes beyond serving food to preserve and promote the "old ways" of cooking. By combining sustainable practices with deep-rooted communal values, Jaen Jumah creates a premium gastronomic experience that honors the soul of Bali while making it accessible to modern consumers.
Logo


Typography
The client requested a custom hand-written typeface designed specifically for the brand.

Illustration System



Merchandise Design

